Forget about owning Park Place and Boardwalk or any of those other obscure Atlantic City properties featured in Monopoly.
Let's talk about tangible booty: like a limitless charge account at Nordstrom or the complete run of your favorite Nordstrom department.Nordstrom has found yet another way to parlay its growing appeal into profit. The retail chain, based in Seattle, is launching it's own game: Nordopoly.
The game is played like Monopoly, with a few major differences. The players are called shoppers, their playing pieces are Nordstrom charge cards and each player is given $1,700 to go shopping with.
Instead of buying pieces of New Jersey real estate, players buy departments named for the chain's real departments: men's furnishings, point of view, tailoring, men's sportswear and brass plum.
If a player lands on a department owned by another player, the first player must make a purchase in that department. He makes the payment to the department's owner.
Instead of improving properties by adding hotels, as is done in Monopoly, players improve their Nordopoly departments by adding salespeople and managers. Adding salespeople and managers increases the purchase amount another player must make if his piece lands in an already-owned a department that's already owned.
There is even a sales tax space. When a player lands on that space, he must pay 7 percent of his total cash holdings. Instead of being sent to jail, unfortunate players are sent to customer service or gift wrap to wait out a turn or two.
The goal is to out-shop all other players. The player who does wins a limitless Nordstrom charge account.
That playful promise creates its own problem. When a player wins at Monopoly he seldom gets the urge to fly to New Jersey and demand that Atlantic City turn over to him the properties he won in the game.
But when a player wins at Nordopoly, there's an impulse to go to the Nordstrom customer service department, explain the triumph and ask about the limitless charge account.