Mrs. Field's Inc., the Park City-based cookie and bakery company, has hired Zabriskie and Associates, Salt Lake City, to handle its public relations and public affairs account.

The announcement was made by Guy Colton, Mrs. Field's marketing director, and Dale Zabriskie, president of the public affairs and public relations company.Colton said Zabriskie will handle all news media contacts for the corporate office and will assist in internal communication programs for the employees and staff. The company also will coordinate various projects with other financial and marketing consultants.

Zabriskie has provided public relations support for Mrs. Field's in the past on a project-by-project basis, but this new arrangement is on a continuous basis.

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