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EXECUTIVE FOCUS: ALAN D. KENNEDY, PRES. & CEO, NATURE'S SUNSHINE PRODUCTS

President/chief executive officer\ Nature's Sunshine Products 1655 N. Main, Spanish Fork\VITAL STATISTICS \ Age: 60

Where born: Vineland, N.J.

Family: Single\ Education: Bachelor's degree in economics from Colgate University\ Company headquarters: 1655 N. Main, Spanish Fork

Primary products: Encapsulated herbs, vitamins and food supplements

Primary markets: The United States\ Number of employees: 290\ Annual sales: $60 million

PERSONALITY PROFILE

First "real" job: Corning Glass Works in Corning, N.Y.

Management style: "Well, I was probably doing management by walking around before anyone else. Maybe gregarious, outgoing."

Strategy for success: "I suppose by identifying business factors, and then move business by concentrating on those."

A memorable failure: "Nothing's really been a disaster."

Heroes: "My father, Freeman. He's 93 years old and is still active and alert. He's my friend and mentor. Also, Rev. William Sloan, a minister and peace activist."

Leisure time and hobbies: Golf and tennis

Favorite book and movie: Winston Churchill's "History of the Second World War," "Chariots of Fire."