Junk mail, the bane of the average American home dweller, seems as unavoidable as death and taxes. But not for long in the city of Los Angeles.
Residents now have the option of kindly letting those junk mailers know thanks, but no thanks."One of the frustrating experiences many of us have is going to the mailbox and taking out a handful of junk mail, mail that is not solicited, mail for the most part you won't even read," said Mayor Tom Bradley, official junk-mail hater.
It is such disposal of unsolicited junk mail - replicated 248 times a year by every U.S. man, woman and child - that has led to the too-fast filling of the nation's landfills.
The desire to reduce the junking of junk mail has prompted the Bureau of Sanitation to make available to citizens pre-addressed postcards that can be sent to the Direct Marketing Association in New York - the clearing house of junk mail distributors - and request removal of their names from all mailing lists.