Where born: Salt Lake City.
Family: Wife Nancy and children Tara, 11, and Ilsa, 5.
Education: University of Utah: Urban Planning and University of Maine: Environmental Studies.
Primary products: Professional and organizational development and cost-cutting programs for non-profit corporations in Utah. Primary markets: State of Utah and some good organizations.
Number of employees: 2. Annual sales: Our bottom line is measured by increased non-profit service to Utah's communities.
First "real" job: Swimming-pool maintenance at Fort Douglas Country Club.
Management style: Open. Allow employees to "own" their own area. Be part of the team, not just in charge.
Strategy for success: Hard work, thorough preparation and excellence in all output.
A memorable failure: A firewood cutting and sales venture was a complete financial flop but a great learning and personal experience.
Heroes: My father, a true Renaissance man.
Leisure time and hobbies: Family activities, skiing and music.
Favorite book and movies: "Sometimes a Great Notion" by Ken Kesey. "Charade"and "Amercord."