Age: 50Where born: Cedar City
Family: Wife, Anna Kareen Traasdahl; children Lars, Sven, Annika, Anya, Leif, Anakeri
Education: Bachelor's degree in 1971 from University of Nevada, Las Vegas
Primary products: Education
First "real" job: Sahara Hotel, Las Vegas - casino credit manager, hotel manager, administrative assistant to the executive vice president
Management style: Open, team-oriented; empower others
Keys to success: Surround myself with people more qualified than I am.
One lesson I've learned in my work: Be open, be honest, be concerned for others.
What I like about my line of work: I love to help people help people - to see others' dreams come true.
My heroes: LDS prophets and my father
Leisure time and hobbies: Gardening, books, family
Favorite book: Book of Mormon
Favorite movie: "A Man for All Seasons"