VITAL STATISTICS

Age: 50Where born: Cedar City

Family: Wife, Anna Kareen Traasdahl; children Lars, Sven, Annika, Anya, Leif, Anakeri

Education: Bachelor's degree in 1971 from University of Nevada, Las Vegas

Primary products: Education

PERSONALITY PROFILE

First "real" job: Sahara Hotel, Las Vegas - casino credit manager, hotel manager, administrative assistant to the executive vice president

Management style: Open, team-oriented; empower others

Keys to success: Surround myself with people more qualified than I am.

One lesson I've learned in my work: Be open, be honest, be concerned for others.

What I like about my line of work: I love to help people help people - to see others' dreams come true.

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My heroes: LDS prophets and my father

Leisure time and hobbies: Gardening, books, family

Favorite book: Book of Mormon

Favorite movie: "A Man for All Seasons"

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