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EXECUTIVE FOCUS: BRAD J. NORTON, MARKETING DIRECTOR, UNIVERSAL CAMPUS CREDIT UNION PROVO

VITAL STATISTICS

Age: 33

Where born: Salt Lake City

Family: Wife, Debbie; three children

Education: Bachelor's degree in finance from Brigham Young University; MBA from University of Phoenix

Primary products: Savings, checking accounts and loans

Number of employees: 160

Asset size: $145 million

PERSONALITY PROFILE

First "real" job: Sales representative for General Foods Corp. in New York.

Management style: Open communication, team-oriented.

Keys to success: Vision, desire and discipline.

One lesson I've learned in my work: The credit union philosophy of "people helping people" and the challenge of marketing. My heroes: My mom and my dad.

Leisure time and hobbies: I spend time with my family; golfing and fishing.

Favorite book: The Book of Mormon.

Favorite movie: "It's a Mad, Mad, Mad, Mad World."