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EXECUTIVE FOCUS: HERB LEDDY, OPERATIONS MANAGER, WESTERN DIRECT, PROVO

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VITAL STATISTICS

Age: 34

Where born: Agana, Guam

Family: Wife, Sabrina; three daughters and one son

Education: Bachelor's degree in international relations from Brigham Young University

Primary products: Live operator support of incoming 800 phone calls and lead generation; phone sales services

Number of employees: 200-plus

PERSONALITY PROFILE

First "real" job: Youth Congress representative, Guam Legislature

Management style: Team centered, great belief in empowering employees

Keys to success: Work hard, believe in what you are doing, learn from others, have fun doing it

One lesson I've learned in my work: Every person and job function is important to the company's success.

What I like about my line of work: The ability to provide people with needed services; the people I work with; the diversity.

My heroes: President Spencer W. Kimball, Elder Neal A. Maxwell, my wife.

Leisure time and hobbies: Reading, volleyball, computer games and Star Trek shows.

Favorite book: Elder Neal A. Maxwell books.

Favorite movie: "Field of Dreams."