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WORLD OPENING MAW TO AN ALL-AMERICAN TREAT: THE FRENCH FRY

SHARE WORLD OPENING MAW TO AN ALL-AMERICAN TREAT: THE FRENCH FRY

It seems as if the entire world is interested in Americana, be it Levi's jeans, movies or french fries.

McDonald's is opening more restaurants overseas than it is on American soil, said Joe Guenthner, a University of Idaho potato specialist."Exports in percentage terms have grown faster than domestic use," Guenthner said. That is good news for Northwest potato growers, who sit in an ideal place to grow potatoes for emerging Pacific Rim markets.

One of the keys to the dine-and-dash culture is the long and luscious french fry, dependent on irrigated potatoes that have the size and consistent quality that fryers seek.

The U.S. Potato Board reports American frozen french fry exports to the Eastern Asia region rose 55.3 percent between 1991 and 1995.

Southeastern Asian exports are also on the rise, by 217 percent, or 74.2 million pounds, between 1991 and 1995.