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PEROT LAUNCHES INFOMERCIAL BARRAGE

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Ross Perot is spending some of the final hours of his presidential campaign on familiar ground - in the television studio.

"It's saturation bombing," he said of the 120 minutes of advertising he's bought to air on election eve.The quartet of 30-minute-long infomercials cost the Perot campaign nearly $2 million, campaign coordinator Russ Verney said Sunday. Two of the broadcasts will run back-to-back on ABC on Monday night, with two others showing on CBS and NBC. Not every affiliate must carry the programs, but the networks guarantee most will, or the Perot campaign won't have to pay.

"Each show costs approximately $450,000 for a half-hour. Isn't it absolutely disgraceful?" Verney said, adding, "You start to understand why this whole thing is driven by money."

Perot had offered to share one hour of air time with President Clinton, saying he wanted to give the president a chance to explain questionable foreign donations made to the Democratic Party. The White House declined.

Perot, who made a more traditional-style campaign swing to college campuses last week, used most of his speeches to broadly attack Clinton's character.

"Wake up!" Perot has been telling his audiences. "If I had broken my word again, and again, and again, you wouldn't want me as county coroner, let alone the most important job in the world."

Perot's stepped-up campaign attacks on funding of both political parties seem to be resonating with some voters. After months of single-digit opinion poll support, Perot has seen a recent uptick.

A Los Angeles Times poll last week put Perot's support at 12 percent nationally. A CNN-USA Today-Gallup tracking survey had him at 11 percent.