FJC&N/W&R, 215 S. State, will be honored in January during the New York International Television Festivals for two advertisements the agency produced for the Utah Transit Authority.

In one, a lady bugs her eyes out and in the other a man swallows a light bulb and then coughs it back up while the announcer says, "There are a lot of things in life that are hard to figure out. Riding the bus shouldn't be one of them."Dave Newbold, creative director for the agency, said the ideas were daring for bus commercials, but that might be why they have generated international recognition. They are part of a campaign that has significantly increased calls to UTA's BUS-INFO line.