WHAT'S HOT AND WHAT'S NOT

In honor of Pace Foods' 50th anniversary, the company revealed a list of the 10 "hottest" and "mildest" markets in terms of consumer heat level preferences.

So who's hot? Denver, California, San Antonio (quelle suprise!) and New Mexico like their picante sauce HOT.

Compared with the national average of consumers who opt for "mild" picante sauce, marketing research says that Salt Lake City "fell into the deep freeze."

The Pace people released this burning statement regarding our "bland" palates . . .

"Pepper" Lake City, it ain't."

Clever, kids. Anybody knows that around these parts, bland is beautiful!

SWELL MONTE

Sometimes a product comes along that's an instant winner.

Del Monte Food's new product line (that replaces whole peeled tomatoes) is a time-saver with a variety of shapes and tastes.

The FreshCut diced tomatoes include Unflavored Peeled Diced Tomatoes, Basil, Garlic and Oregano Peeled and Diced Tomatoes . . . and on and on.

VINEGAR TO THE RESCUE

In "Vim & Vinegar," written by the publisher of Tightwad Living, this vinegar therapy is said to "work wonders."

The book instructs us to use a foodish method of healing. "To prevent black & blue bruises, rub the area with an onion dipped in cider vinegar."

Ick! The book would be better-named "Tightwad Living - Alone".

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FOREVER FUNNY

The Erma Bombeck daily quotation calender has revealved some gems thus far:

- "You've all been there. You are invited to a party or an event, and the invitation is vague about whether or not food is to be served. If you eat before you go, tables will groan under the weight of food. If you don't, you find yourself rummaging in the lining of your handbag for a breath mint that could save your life."

- "Most cooks take their preparation of meals much too seriously. This isn't brain surgery. It's just putting together three meals a day that you hope don't make someone sick. You win some, you lose some."

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