clock menu more-arrow no yes

Filed under:

Measure would let firms post advertising in schools

As students walk down the hallways of public schools, they typically pass by walls decorated with bulletin boards, students' artwork, collages and other educational projects.

A bill now under development by a state senator could allow those innocuous testaments to academic achievement to be replaced by advertisements for breakfast cereal, soda pop, toys or other products.While some parents might cringe at that thought, SB203 is designed to strengthen the state's public educational system by permitting commercial advertisements on school campuses. Any money raised through advertising would be divided up and given to teachers to supplement their salaries.

The bill is being sponsored by Sen. Mike Dmitrich, D-Price, but is the brainchild of Carbon High School student body president Monica Madsen. She argues this "bonus-pay program" would allow public education to compete with other industries and retain good teachers who might otherwise leave the field or take part-time jobs to increase their income.

Eventually, however, Madsen thinks it's possible the advertising program could become successful enough to fund all teacher salaries in Utah, reducing property taxes.

The bill could set up a statewide "decency committee" to review any questionable advertising material.

Individual schools, grades 1-12, could choose whether to participate in the program, and school districts would perform the initial critique of advertising material.