When a press conference was held last month announcing Smith's Food and Drug as a presenting sponsor for Utah's Senior PGA Tour event, tournament director Bryan Naugle said the future of the tourney was bright and confidently predicted it would have a title sponsor before long.
He was right.The tournament, recently renamed the Utah Showdown, has picked up a title sponsor in Clean Shower, a Florida-based company that has committed $500,000 to this year's tournament, which will be played July 31-Aug. 2 at Park Meadows Country Club.
The commitment from Clean Shower is for this year only, but Naugle hopes to make it a long-term deal if the company is happy with its involvement this year.
Clean Shower has become involved in sports marketing in the past year, and the company hopes to get an international presence, according to company president Paul C. Porter.
Apparently the new deal came together in the last month after a Park City resident suggested the company consider sponsorship. Smith's will still be the presenting sponsor of this year's event.
This year's tourney has promised to have one of the best fields, if not the best field ever for the annual event that has been a part of the local golf scene since 1982. Among the players committed already are Arnold Palmer, Lee Trevino, Bob Charles, Jim Colbert, Isao Aoki, local favorite Bruce Summerhays and defending champion Dave Stockton. Jack Nicklaus and Johnny Miller also may both play if they're healthy enough.