CHARLESTON, S.C. (AP) -- The Post and Courier this week began printing dime-sized bar codes that, when read with a hand-held scanner linked to a computer, take readers directly to related Web sites.
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On Tuesday, the newspaper ran the codes in its masthead, next to a one-line weather forecast on the front page and in a reference box to charleston.net, its Web site. About 100 people are testing the $100 scanners now. Pickens expects the costs eventually will be covered by advertisers.