Here’s a quick breakdown of how it works.
- “Mulan” will begin streaming on Disney Plus on Sept. 4.
- Paying $29.99 will give subscribers a chance to see the film early.
- For the cost, you can stream the film in UHD, HDR and Dolby Audio.
- And, as long as you keep Disney Plus, you can stream and download the film for as long as you want.
- Disney Plus subscribers who don’t pay the $29.99 access fee will see the film at a later date. This could be 70 days (about the time between when a film hits theaters to before it’s available on streaming) if not longer.
The actual costs:
As The Verge points out, the cost of seeing “Mulan” is actually $37 — especially for those who don’t already have a subscription to Disney Plus. You’d have to sign up for a new account with the streaming service, which costs $6.99 per month right now. Then, to keep the film, you’d have to pay the monthly fee for the rest of your life. So, if you’re thinking about buying Disney Plus just so you can own and stream “Mulan,” you may be paying $29.99 plus a yearly fee of around $80.
- The Verge said: “In some ways, the subscription requisite for ‘Mulan’ seems like an obvious attempt to lower Disney Plus churn. Churn, which refers to subscribers canceling their plans, is something that all streaming platforms have to deal with, and the best way to combat people leaving is having a consistent river of new content.”