The California Post made its debut on Monday with a splashy cover in lock step with what the New York Post is famous for.
“Oscar Wild — Shocking truth behind director Safdie brothers’ mystery split,” the headline said.
In an interview on “Fox and Friends,” the California Post’s Joel Pollak said the publication wants “to bring common sense journalism back” to the Golden State. He said he hoped the opinion section would serve as a sounding board.
“The California Post wants to provide a platform for views that have been suppressed for too long and to make sure that people have a voice,” said Pollak.
What’s the California Post going to be about?
Pollak praised editor-in-chief Nick Papps for putting together “an incredible team of all-star journalists.”
Papps, an Australian journalist who previously worked as the weekend editor at Melbourne’s Herald Sun, in his welcome letter, promised to inform, entertain and surprise its readers, but most importantly “fight” for its readers “as this new chapter of our state is written.”
“You can expect the same wit, uncompromising common sense and famous headlines that have made The Post unmissable,” Papps wrote.
“But be assured that from our newsroom in Los Angeles, we will put a very California lens on all we do. Think Alexander Hamilton in a pair of Wayfarers.”
The California Post will feature Page Six Hollywood, covering the news, gossip and business in Los Angeles as well as reporting on the popular sports teams, including the two baseball teams: the Los Angeles Dodgers and the San Francisco Giants.
The debut edition of the tabloid featured an opinion column from former Republican Los Angeles mayoral candidate Rick Caruso, who called the Post’s launch “an important moment for our city and state.”
Why California?
Papps echoed these words. “Our decision to set up a new masthead for a state of 39 million is a big deal. It’s rare and it’s a big commitment,” he said.
Sean Giancola, CEO and publisher of the New York Post, said Californians already visited their site “in massive numbers because they know what they’re getting: straight talk, sharp reporting and zero pretense,” according to a press release from Monday.
“Now we’re meeting them where they live,” he said. The Los Angeles Dodgers welcomed the Post in a social media post, earning thanks from the freshly launched publication.
Can the California Post thrive amid turmoil in the media?
This new local print newspaper is entering the market at a time when the media industry grapples with many uncertainties. More people are turning to digital platforms and artificial intelligence for their media consumption, requiring traditional newspapers to adapt to online and mobile formats.
As The Associated Press reported, more than 130 newspapers shuttered their doors in 2025. Meanwhile, recurrent layoffs have become the norm. The Washington Post is the latest newspaper to anticipate layoffs.
But some media companies like the California Post are leveraging their digital presence and unique point of view to garner a large audience.