LITITZ, Pa. — The daughter of an auto mechanic, Brigitte Keesey has a combination of interests that make her a good candidate for working with intricate and beautiful timepieces.
"I used to work in a woodshop, and I was in school for art," Keesey said. "If you combine the two of them, somewhere you find watch repair."
Keesey, 23, is in the first class of students at the Lititz Watch Technicum — Swiss manufacturer Rolex's answer to the dearth of skilled watchmakers that has occurred amid the popularity of electronic quartz timepieces.
The school is run by a foundation created by Rolex and is operated under the guidance of a Swiss institution. It opened in September in this Pennsylvania Dutch region that has long ties to clock and watch craftsmanship.
The tuition-free school, which plans to take in 12 artisans a year, is a step toward filling a growing void — only 10 watchmaking schools remain in the United States, compared to 44 in the mid-'70s, according to the American Watchmakers-Clockmakers Institute.
An overabundance of watchmakers and the growing popularity of cheaper quartz watches in the 1970s led to tough times in the business as well as a widespread belief that mechanical timepieces were on their way out. Many watchmakers left the industry and pursued work with defense contractors, where their ability to work with intricate mechanics was in demand.
But sales of mechanical watches, especially high-grade ones, have made a comeback, said Charles Berthiaume, the director of the school. The improvement in business created a demand for people who know how to fix the timepieces, which tend to be more expensive and more likely to need regular servicing than their electronic counterparts.
"With the shortage of watchmakers, we're literally missing a generation," Berthiaume said. "The average age of a watchmaker in this country is in the mid-50s."
Inside one of the classrooms, students sit quietly at workbenches fashioning pieces of machinery less than an inch in length. The school starts its students with a course in micromechanics, which involves the making of tiny parts.
The learning process can be long and laborious.
Ron Landberg spent a day making a small, pinlike part only to discover he had erred by thousandths of a centimeter and had to start all over again. A hobbyist who decided to turn his avocation into a full-time craft, Landberg wrote off the experience as an exercise in patience.
The same patience is needed when a spinning lathe sends a part shooting from the grasp of tweezers and across the room, with only a tiny ping disclosing where it landed.
"Right now, everything we're doing is setting the foundation for being able to do things that people can't do anymore," said Landberg, 37, noting that most modern watch repairs involve simply replacing broken parts with pre-made components.
"We're learning how to make those parts," he said.
By the end of the second year, students at the Lititz school will have learned skills allowing them to fix most brands of watches, mechanical and electronic, Berthiaume said. Ideally, students will find work beside a more experienced watchmaker, where they can continue their education, he said.
When they graduate, all indications are that they will be in demand in an industry hungry for young talent.
"We have 100 percent placement," said Daniel Nied, director of the school of horology operated by the National Association of Watch and Clock Collectors in nearby Columbia. Horology is the study of measuring time or making timepieces.
Many graduates earn between $35,000 and $40,000 a year when they start out, but salaries of $60,000 or more after several years are possible, said James Lubic, executive director of the American Watchmakers-Clockmakers Institute.
Other manufacturers, too, are looking at providing support for schools, although none so far have taken the step that Rolex has, said Lubic, who is seeking industry support for another new school.
Although mechanical watches account for only about 10 percent of production in the watch industry, they make up more than 50 percent of revenue, Lubic said. The average price of a mechanical watch is nearly $1,000, making them items that are not merely thrown away when in disrepair.
"There's so much opportunity out there," Lubic said. "There are jobs working with industry. There are retailers all over the country, all over the world, that are begging for watchmakers to come in and service what they sell."