- Spotify Wrapped launched on Wednesday, giving personalized annual music recaps and new interactive features.
- Bad Bunny remains the top artist, with 19.8 billion streams in 2025.
- Competing platforms like Apple Music and Amazon join year-end recap trends.
Spotify users woke up Wednesday to one of the most anticipated push notifications of the year: “Your 2025 Wrapped is here.” The streaming giant officially launched its annual recap, giving listeners a personalized highlight reel of the music, podcasts and audiobooks that soundtracked their lives during 2025.
Wrapped has become a global ritual since Spotify introduced the experience in its current form in 2015. This year’s campaign arrives as the platform says more than 700 million people worldwide now turn to Spotify for audio — and many of them immediately turn those stats into social media posts, jokes and inside references with friends.
Wrapped covers music from January to mid-November, giving music listeners a free pass for the next month so that Christmas music doesn’t dominate their charts during next year’s Wrapped.
Bad Bunny vs. Taylor Swift at the top
For the fourth time, Puerto Rican performer Bad Bunny is Spotify’s most-streamed artist in the world, racking up 19.8 billion streams this year. He previously held the title from 2020 to 2022 before being dethroned by Taylor Swift the past two years.
Bad Bunny also owns the most-streamed album globally with “Debí Tirar Más Fotos,” while Bruno Mars and Lady Gaga’s duet “Die With a Smile” is the year’s most-streamed song worldwide, topping 1.7 billion plays.
Swift doesn’t leave empty-handed. She finishes 2025 as the No. 2 global artist — but she’s No. 1 in the United States, ahead of Drake, Morgan Wallen and Kendrick Lamar. Bad Bunny lands fifth on the U.S. artist list.
Around the U.S., Kendrick Lamar and SZA’s “luther” takes the top song spot, followed by “Die With a Smile” and Alex Warren’s “Ordinary,” signaling a year dominated by big collaborations and online-emotional anthems. Country star Morgan Wallen’s “I’m The Problem” is the most-streamed album in the U.S. for 2025.
On the podcast side, “The Joe Rogan Experience” continues its grip as Spotify’s most-streamed show globally for the sixth straight year, with “The Diary of a CEO with Steven Bartlett” and “The Mel Robbins Podcast” close behind.
Audiobooks — still a newer part of Spotify’s business — lean heavily into fantasy. Rebecca Yarros’ “Fourth Wing” and “Iron Flame,” along with multiple titles from Sarah J. Maas, dominate both global and U.S. audiobook charts.
New this year: ‘Listening Age,’ ‘Clubs’ and a ‘Wrapped Party’
Beyond the marquee names, Wrapped 2025 is designed to feel more like an interactive game than a static slideshow.
Spotify added nearly a dozen new story cards and features, including:
- Listening Age, which compares the release years of a user’s favorite tracks to the listening patterns of people in the same age group.
- Top Albums, which highlights the albums listeners returned to most — something fans had asked for as streaming shifted from singles to longer projects.
- A Fan Leaderboard showing how a user ranks among an artist’s top listeners worldwide based on minutes played.
- Clubs, a new system that groups listeners into one of six “clubs” based on habits and assigns roles within each community — a music version of Hogwarts houses.
- Listeners’ top song playlists now show how many times each song was listened to throughout the last year.
Spotify also launched Wrapped Party, the first “multiplayer” piece of Wrapped. The feature lets friends compare stats live and awards playful titles — like “The Onion Chopper” for the person who streams the saddest songs — while judging group dynamics with labels such as “Copy and Paste” for near-identical tastes or “Chaos Crew” for a group with nothing in common.
The Verge described Wrapped Party as “turning listening to music into a competitive sport,” a sign that Spotify sees its year-end recap as part-data and part-social game.
Utah’s tastes usually track with the nation — with a few twists
Spotify hasn’t released 2025 data for Utah, but previous years suggest the Beehive State tends to mirror U.S. listening with its own quirks.
In 2024, Salt Lake City’s top artists included Taylor Swift, Zach Bryan and Morgan Wallen — a mix that closely tracked national charts — while the top songs featured Shaboozey’s “A Bar Song (Tipsy)” and Post Malone’s collaboration with Wallen, “I Had Some Help.” Separate local breakdowns also showed Swift at No. 1 in Salt Lake City, with Utahns giving extra love to pop and country crossover acts.
If those trends hold, Utah’s 2025 Wrapped feeds are likely full of Swift, Wallen, Lamar and Chappell Roan — plus faith-adjacent playlists, country road-trip songs and the occasional Broadway soundtrack or worship set slipped into the mix.
How to find your Spotify Wrapped
To get a personalized 2025 Wrapped, users must have listened to at least 30 tracks for more than 30 seconds each and streamed at least five different artists this year. Streams in Private Mode or songs excluded from a listener’s “Taste Profile” don’t count toward the stats.
Wrapped appears in the Spotify mobile app for both free and premium users. Once the app is updated, users can tap the Wrapped feed at the top of the home screen or search “2025 Wrapped” to launch their story, save their “Top Songs 2025” playlist and share cards directly with friends.
Apple Music Replay
Apple has its own answer to Spotify’s year-end frenzy — and it quietly beat Spotify to the punch this week.
On Tuesday, Apple rolled out Apple Music Replay ’25, a refreshed version of its annual recap that lives directly inside the Apple Music app and on the web at replay.music.apple.com.
The experience pulls together a listener’s top songs, artists and albums, adds up total minutes listened and breaks habits into categories like discovery, loyalty and “comebacks” — artists who dropped out of rotation and then returned later in the year.
Like Spotify Wrapped, Replay now includes a highlight reel designed for Instagram and TikTok, as well as a year-end playlist of most-played tracks.
Apple is trying to lean into context: Users can scroll back through previous years, see monthly trends and even tap a “Replay All Time” playlist that shows the songs that have stuck with them since they first subscribed.
Globally, Rosé and Bruno Mars’ hit “APT.” sits at the top of Apple Music’s 2025 song chart.
Other end-of-year summaries
This year, YouTube Music, Amazon Music and SoundCloud also joined in on the fun with their own versions of Spotify’s Wrapped or Apple’s Replay.