The world’s biggest sporting event has officially made its way to North America, and the only thing bigger than the matches might be the snack lineups. Food brands are releasing limited-edition meals, activities, collectibles and treats just in time for the tournament.
From athlete-approved chips and drinks to soccer-shaped comfort foods, here are the best World Cup and Team USA themed snacks to grab for your next watch party.
FIFA World Cup food items
McDonald’s
McDonald’s has launched both a breakfast and all-day FIFA World Cup Meal.
For the “Rest-of-Day meal” guests can choose between a Big Mac or Chicken McNuggets paired with medium fries, a medium drink and one of nine FIFA collectible cups.
The breakfast meal includes a choice of a Sausage McMuffin with Egg or Sausage Egg Biscuit, along with hash browns, a small drink and a collectible cup, according to McDonald’s.
The collectible cups feature soccer players including Team USA’s Christian Pulisic, England’s David Beckham, Brazil’s Ronaldinho Gaucho, France’s Thierry Henry, South Korea’s Son Heung-Min, Spain’s Lamine Yamal, Canada’s Alphonso Davies, Mexico’s Santiago Gimenez and, of course, McDonald’s purple mascot, Grimace.
While there are nine cups in total, some regions will feature talent-specific designs. Guests are encouraged to check with their local McDonald’s for availability.
Coca-Cola
As the official drink sponsor of the 2026 FIFA World Cup, Coca-Cola is going big with limited-edition World Cup bottles. Additionally, the beverage company has partnered with Panini to offer album sticker collectors a chance to score a sticker with the purchase of a promotional World Cup Coca-Cola bottle, the company shared on social media.
Lay’s
Lay’s could not pick a favorite team this year, so it released a globally inspired lineup of 40 flavors to celebrate the tournament. In the U.S., fans can grab three specific chip varieties:
- Argentinian-Style Steak with Chimichurri
- Brazilian-Style Garlic Sauce
- Wavy French Onion Soup
The Argentinian-inspired flavor was tested and approved by Argentinian men’s team captain and soccer icon Lionel Messi.
Powerade
Powerade, the official sports drink of the FIFA World Cup, is encouraging fans to stay hydrated while supporting their favorite teams. The company has introduced its “Legacy Lineup,” featuring three new flavors: Blood Orange Kick, White Grape Wave and Cold Berry Burst, according to Powerade.
Kraft Mac & Cheese
The classic boxed comfort food is getting a pitch-side makeover. Kraft Heinz has released soccer-shaped noodles resembling soccer balls, cleats and fields.
Each box features the company’s original cheese sauce mix mac and cheese connoisseurs already know and love.
Auntie Anne’s
Auntie Anne’s has launched a soccer-inspired pretzel Pitch Pack. The box includes any two pretzel nugget flavors or mini dogs alongside two dips.
According to Restaurant Business, the chain has also rolled out limited-edition merchandise, including Nugget plushies wearing pretzel jerseys and soccer-themed scarves.
Wingstop
Wingstop is bringing pop-up experiences to host cities like Dallas and Toronto ahead of their scheduled matches. The “House of Flavor” pop-ups will feature food, live DJs, merchandise, free tattoos, barbers, nail artists and game-day watch parties, according to Wingstop.
Burger King
Burger King, the official sponsor of the Mexican National Team, has launched a campaign featuring Mexican soccer star Alexis Vega. The fast-food giant is offering limited-time $19.99 Match Day Bundles, available nationwide in the Burger King app, according to Restaurant Business Magazine.
Baskin Robbins
The ice cream chain’s Flavor of the Month is Fútbol Fireworks. The treat combines sweet cream soda-flavored ice cream and cherry-flavored sherbet, finished with blue raspberry swirls and green apple-flavored popping candy.
Buffalo Wild Wings
The sports bar chain is offering a limited-time menu inspired by global flavors, featuring six new international dipping sauces. Guests can order the Around the World Dip Flight to sample all six dipping sauces or the Around the World Sampler, which pairs the sauces with a choice of four appetizers, according to Buffalo Wild Wings.
Plus, if you are looking for a place to watch the games, Buffalo Wild Wings will be broadcasting the matches live at locations nationwide.
Team USA-themed foods
Chips Ahoy!
The cookie is turning patriotic this summer to celebrate both Team USA and America 250.
Chips Ahoy! Crunchy Red, White & Blue Candy Blasts is a festive take on the classic cookie, according to an email shared with Deseret News.
The brand has also partnered with three U.S. national soccer stars to inspire new flavors:
- Alex Morgan: Chocolatey Churro
- Sophia Smith: Dulce de Leche
- Christian Pulisic: Candy Blast
Sour Patch Kids
The candy brand has launched its own World Cup line: Sour Patch Kids Strikers. According to food blog Snackolator, the packaging features U.S. Men’s National Team star Christian Pulisic, and the candy comes in a brand-new black raspberry flavor.
Pringles
Pringles is bringing some heat to watch parties with its new Spicy Loaded Nachos flavor. The crisp features a blend of spicy jalapeños and savory nacho cheese.
Pop-tarts
Pop-Tarts is bringing back a fan favorite this summer to celebrate Team USA and America 250: Star-Spangled Blueberry. The red pastry features a blueberry filling and is topped with white icing and festive red and blue sprinkles, according to All Recipes.
Town House
Town House’s original buttery cracker got a makeover for the World Cup and America 250. The company has brought back its U.S. flag-shaped crackers, keeping the classic taste fans expect.
Cheez-It
The cheesy cracker is celebrating the World Cup festivities and Operation Homefront and America 250 with two new offerings.
First, Cheez-It is bringing back its star- and flag-shaped crackers. Second, the brand is introducing a new flavor: Cheez-It Chili Cheese Dog, which features the heat of chili, creamy cheese and the flavor of a stadium hot dog.