Bruce L. Christensen, dean of the College of Fine Arts and Communications at Brigham Young University, will leave his post to join the senior management team of Bonneville International Corp.

Christensen will join the company as senior vice president for new media and technology. Bonneville also announced that Greg James will serve as vice president for technology, and Talmage Ball has been appointed vice president for broadcast engineering.Christensen has been in the dean's post since 1993. Prior to that, he was president and chief executive officer of the national Public Broadcasting System based in Washington, D.C.

Christensen is a graduate of the University of Utah and the Medill School of Journalism at Northwestern University. He has been a member of the Bonneville International Corp. board of directors since 1996.

Greg James came to KSL in 1983 and has served as the television news department's vice president of operations, news director and vice president for engineering and strategic planning at Bonneville's Salt Lake Broadcast Group. James also manages Bonneville Satellite Co. and DTV Utah and will continue to oversee the two operations in his new position.

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Talmage Ball was instrumental in improving the broadcast system for The Church of Jesus Christ of Latter-day Saints' Salt Lake Tabernacle on Temple Square. He was named a Bonneville corporate vice president in 1991 and is vice president for engineering.

"These new management assignments reflect Bonneville's interest in and commitment to new communication techniques," Bonneville International Corp. President and CEO Bruce T. Reese said in a prepared statement. "Bruce Christensen brings experience, ability and vision to this new assignment. Greg James has done a superb job with digital television in this market. And Tal Ball knows as much about broadcast engineering as anyone in the country."

Christensen's appointment will be effective May 1. James and Ball will begin their new duties immediately.

Bonneville International Corp. is a nationwide broadcast group that owns KSL television and radio and has its headquarters in Salt Lake City. It also owns and operates divisions in Los Angeles, Chicago, San Francisco and Washington, D.C.

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