While the College Football Playoff committee didn’t pay much attention to BYU’s excellent 2025 campaign, the rest of the country definitely did.
In 14 games, the Cougars garnered more than 37 million television viewers in 2025, according to information gathered and shared by Sports Media Watch.
Only Oregon (42.89 million) has posted a better viewership number among West Coast schools than BYU.
Additionally, BYU’s single-game average of 2.24 million viewers ranked second in the Big 12 behind only conference champion Texas Tech (2.25 million).
The Cougars’ highest-rated contest of the season was Dec. 6’s Big 12 title game against the aforementioned Red Raiders, which was viewed by an estimated 8.99 million people.
BYU’s Pop-Tarts Bowl victory over Georgia Tech drew 8.7 million viewers — the most for a non-Playoff bowl game since 2019 — while the Cougars’ clashes with Colorado (2.46 million), Iowa State (2.57 million) and Cincinnati (2.6 million) all surpassed 2 million viewers each.
BYU’s 2025 TV viewership by game
- Aug. 30 vs. Portland State: 0.2 million on ESPN+ (estimated/unofficial)
- Sept. 6 vs. Stanford: 1.21 million on ESPN
- Sept. 20 at East Carolina: 0.623 million on ESPN2
- Sept. 27 at Colorado: 2.46 million on ESPN
- Oct. 3 vs. West Virginia: 1.41 million on ESPN
- Oct. 11 at Arizona: 0.868 million on ESPN
- Oct. 18 vs. Utah: 1.97 million on Fox
- Oct. 25 at Iowa State: 2.57 million on Fox
- Nov. 8 at Texas Tech: 3.98 million on ABC
- Nov. 15 vs. TCU: 1.56 million on ESPN
- Nov. 22 at Cincinnati: 2.6 million on Fox
- Nov. 29 vs. UCF: 0.716 million on ESPN2
- Dec. 6 vs. Texas Tech in Big 12 championship game: 8.99 million on ABC
- Dec. 27 vs. Georgia Tech in Pop-Tarts Bowl: 8.7 million on ESPN
